Professional skateboarder Miles Silvas put down one the most technical and extensive lines that skateboarding has ever seen for an adidas “one stop” single shot video. It was created to highlight the originality and creativity of both Silvas and a new silhouette for adidas – the City Cup. In tandem with the video release, we designed and manufactured 3D window displays and in-store creative meant to help bring this new product story to life. We incorporated the video into displays for key flagship locations, and used LED lights and dimensional elements to elevate product stories for other doors.
3D Window Displays / Product Launch Zone Activations / In-Store Graphics